How Effective is Your CX Vision? Take this 6 Question Quiz to Find Out
The entire concept of “Customer Experience” as a brand differentiator has been around for a long time now – certainly long before 2020. And until this year, successful brands have relied on their knowledge of their customers’ needs and priorities to make substantial...Good News, A Few Surprises, and a Lot of Pressure
A CX Report Card from 4,000 retail customers In a recent study, business communications company Mitel® surveyed more than 4,000 consumers to get a clearer view of how the pandemic has been shaping customer experience and expectations. As I read through their summary,...8 CX Trends Shaping Customer Care in 2021
“Customer experience strategy is the first step to business survival in 2021, especially for large organizations and iconic brands.” That’s how Liliana Petrova, of consulting firm The Petrova Experience, recently summed up the urgent importance of CX strategy in the...Forget FOMO. Your customers have bigger concerns now. 3 pillars of today’s marketing messaging.
Not long ago, in the BP (before pandemic) era, successful brands had gotten so good at knowing, engaging, and selling to their consumers. Back then, their buyers’ everyday lives – and purchasing habits – were largely defined by the social media ecosystems in...Follow Us
Stay connected for the latest updates on your favorite social network.
