It’s Time to Look Beyond Brand Loyalty

It’s Time to Look Beyond Brand Loyalty The 6 ways consumers build long-lasting connections (and more profitable relationships) with the brands they love In their newly released 2022 Brand Intimacy Report, MBLM has expanded their decade-long investigation into the...

No, Your Agent Retention Programs Aren’t Really Working

“You can make or break a brand relationship in a single conversation…” That was an opening sentence that caught my eye the other day. Instantly, I thought, “Agreed!” It was an article about the tumultuous shifts that contact centers – and the brands that...