16 Reminders of the Importance of Customer Care

You’re in a revenue-driven business. We all are (because, let’s face it, if we’re not earning revenue, we’re not going to stay in business for long). But sometimes, if an organization is under pressure to increase revenue, or new customers, or profitability, it can be...

5 Ways to Make Your Customers Love You

They say that successful relationships are the result of continuous effort – and a solid, mutually beneficial relationship is always worth the work. This Valentine’s Day, I wanted to share my top 5 tips for making your customers fall in love with your brand, over and...

Why Treat Your Patients Like Customers?

Because that’s who they really are. Delivering a powerful, positive customer experience is the biggest challenge facing every consumer facing industry today. That is especially true in the health care sector. If you doubt me, consider a recent Press Ganey study....