by Andrew Bosko | Aug 13, 2020 | Uncategorized
A Timely Rethinking of What it Takes to Lead Your Brand Through Uncertain Times In Stephen Covey’s famous book, “The 7 Habits of Highly Effective People,” we are introduced to a set of practices that successful, “highly effective” people consistently apply to their...
by Andrew Bosko | Aug 11, 2020 | Uncategorized
How the lessons you learn now will make your brand stronger and better prepared for the next unknown If you haven’t taken the time yet to step back from today’s challenge to plan for the next one, you’d be forgiven. But in his recent article for Forbes, writer and...
by Andrew Bosko | Aug 6, 2020 | Uncategorized
Take This 3 Question Quiz to Find Out – and Get Started When Judy Weader, a senior analyst at Forrester, recently wrote about the importance and urgency of prioritizing CX strategy, she described prioritization as both and art and a science – and she defines it as...
by Andrew Bosko | Aug 4, 2020 | Uncategorized
Since mid-March, McKinsey & Company has been conducting a series of “Consumer Sentiment” studies in an effort to track the impact of COVID-19 on buyer needs, expectations, and attitudes. When their most recent results were reported a few weeks ago, I couldn’t help...
