by Andrew Bosko | Sep 11, 2020 | Uncategorized
Is Your Hyper Focus on Keeping Every Customer Causing You to Lose Your Best Customers In a year marked by unwelcome surprises, economic uncertainty, and worry aplenty, the drive to retain every possible customer is understandable. But it may not be a particularly...
by Andrew Bosko | Sep 3, 2020 | Uncategorized
4 Key Metrics That Are Worth a Bigger Investment As every company grapples with planning and budgeting for next year (and realistically, even for the next few months) many brands are feeling some understandable pressure to look for ways to cut sales, marketing, and CX...
by Andrew Bosko | Sep 1, 2020 | Uncategorized
There’s no point in sugar-coating it: 2020 has been a year of unprecedented challenges, unknowns, headaches and, at times, heartaches. But it’s also been a time of learning, adapting, radically re-thinking, and staying the course – all in different measures, at...
by Andrew Bosko | Aug 27, 2020 | Uncategorized
For months, Americans have been adapting their consumer behaviors to accommodate the restrictions brought on by the pandemic. And, not surprisingly, they’ve learned a lot of lessons along the way. Turns out, some brands have made it easier than others. Some brands...
by Andrew Bosko | Aug 25, 2020 | Uncategorized
5 Ways to Turn Find and Fix Problems Early You know the saying, “if it’s not broken, don’t fix it…” In a year like this one, when so much has seemed to be broken, turned inside-out, or teetering on the edge, your time, focus, and resources have probably been pretty...